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Chocolate Color

HEX: #d2691e

Pantone: 159 C

About Chocolate Color

Chocolate is an earthy shade in the brown color family, carrying hex code #d2691e and Pantone reference 159 C. Brown tones are grounding, warm, and naturally associated with wood, earth, leather, and coffee. Chocolate is a dependable choice for brands that want to feel authentic, artisanal, or connected to the natural world. In interior design, browns like Chocolate are foundational neutrals that anchor spaces beautifully. They pair well with cream, olive green, and burnt orange for rich, organic palettes.

Related Colors

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Bistre

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Brown

Burlywood

Burnt umber

Caput mortuum

Chamoisee

Chestnut

Coffee

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Cordovan

Dark brown

Dark chestnut

Dark lava

Dark taupe

Deep chestnut

Deep coffee

Golden brown

Light brown

Mahogany

Meat brown

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Frequently Asked Questions about Chocolate

The hex code for Chocolate is #d2691e. This code is used across CSS, HTML, and design software to specify this earthy brown shade precisely.

The Pantone (PMS) code closest to Chocolate is 159 C. Use this when specifying Chocolate for print production, packaging, or any physical material where accurate color matching is required.

Chocolate, as a brown-family color, creates a sense of warmth, stability, authenticity, and connection to nature. Brown tones are deeply grounding and are often used to evoke craftsmanship, heritage, and organic quality.

Chocolate pairs naturally with cream, ivory, and beige for an understated, earthy palette. Burnt orange, ochre, and olive green add warmth and richness. Teal or turquoise can provide a fresh, unexpected contrast against Chocolate.

Chocolate and similar earth tones are staples in food and beverage branding, particularly coffee and chocolate, as well as furniture, interior design, fashion, and outdoor brands. They communicate authenticity and craftsmanship effectively.