Old mauve Color
HEX:
#673147
Pantone:
7643 C
About Old mauve Color
Old mauve belongs to the purple spectrum with hex code #673147 and Pantone reference 7643 C. From lavender through violet to deep plum, the purple family covers an enormous emotional range, and Old mauve sits at its own specific point within that range. Purple tones like Old mauve are consistently popular in industries including beauty, wellness, confectionery, and entertainment, where a sense of fantasy or elevated experience is part of the brand story. Pair it with warm cream or blush for a gentle look, or with electric green for an unexpected, high-energy contrast.