Russet Color

HEX: #80461b

Pantone: 725 C

About Russet Color

With hex code #80461b and Pantone code 725 C, Russet is a warm and grounded member of the brown color family. Earth tones like Russet have been central to human visual culture since the earliest cave paintings, and they remain enduringly popular precisely because they feel natural and unpretentious. Russet suits branding in the food, craft, outdoor, and heritage sectors particularly well. It pairs cleanly with off-white and cream, and takes on a more contemporary feel alongside muted sage green or dusty blue.

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Frequently Asked Questions about Russet

The hex code for Russet is #80461b. This code is used across CSS, HTML, and design software to specify this earthy brown shade precisely.

The Pantone (PMS) code closest to Russet is 725 C. Use this when specifying Russet for print production, packaging, or any physical material where accurate color matching is required.

Russet, as a brown-family color, creates a sense of warmth, stability, authenticity, and connection to nature. Brown tones are deeply grounding and are often used to evoke craftsmanship, heritage, and organic quality.

Russet pairs naturally with cream, ivory, and beige for an understated, earthy palette. Burnt orange, ochre, and olive green add warmth and richness. Teal or turquoise can provide a fresh, unexpected contrast against Russet.

Russet and similar earth tones are staples in food and beverage branding, particularly coffee and chocolate, as well as furniture, interior design, fashion, and outdoor brands. They communicate authenticity and craftsmanship effectively.